Libby Smoot is a seasoned marketing and communications professional with nearly 40 years of experience in consumer brand marketing, social media, and content development. After nearly three decades in journalism—writing sports, news, and features, and later managing the business side of a family-owned newspaper in Virginia—Libby spent 12 years at Trex, where she served as a Brand Activation Manager. A curious learner at heart, she finds fulfillment in crafting the perfect sentence.